Once upon a time, I had a podcast…
I was inspired by the wonderful Pat Flynn of Smart Passive Income.com and his How to Start a Podcast tutorial videos. I went through Cliff Ravenscraft’s Learn How to Podcast 101 video series as well, and it was also excellent. Both tutorials are very thorough, step-by-step, and comprehensive. So I recorded some episodes.
Then I stopped.
There are a myriad of reasons I stopped, which I’ll dive into in later posts, however, it wasn’t that I didn’t enjoy podcasting. It is great, great fun. Two things I discovered:
1. The traditional podcasting process is just too complicated.
I have to wonder if the traditional podcasting process has become a digital Rube Goldberg Machine . You know, like:
With all due respect, Learn How to Podcast 101 has 97 minutes of video spread out over 8 lessons, and How to Start a Podcast has85 minutes spread out over 6 lessons. Couple that with all the various apps, services, and platforms involved, and it could be intimidating for an aspiring podcaster.
2. There needs to be more emphasis on the content and format of your show, and less on equipment and technology.The traditional podcasting tutorials are too heavy on equipment content, and not enough on content creation. I believe many people are scared away from podcasting because they think they need to be set up like the Scott Van Pelt Show on ESPN Radio to be successful.
I mean they’re ESPN, right? They’re a professional broadcasting giant. You don’t need all that if you’re podcasting from your dining room thought, right? So far, I’ve found very little content around how to structure your show, what to say, length etc. If you compare podcasting towritten content, you are constantly encouraged to “just create content” right? Things like: Just write for 20 minutes a day. Don’t get bogged down with constantly tweaking your blog theme and plug-ins. I mean, there are even WordPress plugins that create a distraction-free environment to help you focus on writing.
So, why not the same for podcasting? Shouldn’t it be possible to “just podcast” or “just publish”? Is it possible?
Well, I’m going to find out. Over then next few posts, I’m going to comb through the traditional processes and see how much the ‘getting started’ process and the content creation process can be simplified. I’m going to share my findings with you here, and I won’t hold anything back. If I’m right or if I’m wrong, I’ll share it with you here. Okay but I really need to hear from you guys on this ok?
What are you presently struggling with as it relates to podcasting? Leave it in the comments and let’s talk through it.
Ready? Let’s go.