I was honored to be asked by John Andrews at Ignite Social Media to write a guest post about how not to use Twitter in your content marketing strategy. It’s about something that happened earlier in my career, when management just didn’t “get it” and well, you’ll see what happened.Check out the post here: The Day I Became a Whirling Dervish of Tweets
Have you ever been ordered by a client or management to use social media in a way you know is just dead wrong? How’d you handle it? I’d seriously love to hear about it in the comments.